Fill the chair, not just the calendar of consults about marketing.
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Almost every new patient journey starts the same way: a search for "dentist near me", a glance at the map results and star ratings, a quick look at the website — and a decision made in minutes. Winning those minutes is what dental marketing actually is.
We work with dental practices on exactly that path: a fast, reassuring website with easy booking, a Google Business Profile that earns its map-pack spot, a steady flow of genuine patient reviews, and campaigns that respect the professional advertising rules your college enforces — because marketing that risks your license isn't marketing, it's liability.
Fast, calming, mobile-first sites with online booking front and centre — designed for nervous patients, not design awards.
Learn moreGoogle Business Profile, reviews, and citations tuned so your practice shows up when your neighbourhood searches.
Learn moreAppointment booking and reminder tools that cut no-shows and keep recall schedules full.
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One team, one plan, one predictable engagement — everything below works together instead of being sold piecemeal.
Tell us about your dentists business and we'll recommend the smallest engagement that gets results — with a clear fixed quote.
Book a Consultation info@aceconsultants.ca
Family dental practice · Manotick, Ottawa South
A full practice website for a family dental clinic on River Road: every service on its own page, the dentists and the team, a smile gallery, and booking one tap away.
Visit the site
Pediatric dental practice · Ottawa
A friendly, colourful website for a children's dentist: services explained for parents, the forms to complete before a visit, and appointment sign-up.
Visit the siteWe talk through the practice: the treatments you want more of, where your patients come from, the booking system you use and what the current site does badly. You get a fixed quote in writing before anything starts.
You supply what only you have — the team, the clinic, your treatments and hours. We structure it into pages and write the rest in plain language, within the advertising rules your college sets.
A mobile-first design built on a staging address. You see the real site and approve it before anything goes live; changes at this stage are part of the job.
We launch, check the booking path and the tracking, and submit the site to Google. Hosting, updates and backups continue on a monthly care plan, and the site and the domain stay yours.
A dental website has a short list of jobs: reassure a nervous patient, answer the practical questions and make booking one tap away. We build for those jobs.
We do not replace the software your front desk runs on. If the practice already has online booking, the Book button on every page opens it; if it does not, we set up a request form that reaches the front desk directly.
Forms on the site ask only for what is needed to book, and analytics are configured so that patient information stays protected under PHIPA.
Many practices come to us from an older site or from a dental-only website vendor. The risk in moving is losing what the old site earned: its Google rankings, the links pointing at it and the pages patients already find.
A redesign carries that across. Every existing address is mapped and redirected, content that ranks is kept and improved rather than thrown away, and rankings are watched through the switch. Your Google reviews are attached to your Business Profile, not to the website, so they are not affected by a move.
For a dental practice, search is mostly local. The map results at the top of the page — three practices with their star ratings — decide most "dentist near me" searches, and they go to practices with a complete Google Business Profile, a steady flow of genuine patient reviews and consistent listings.
Below the map, Google ranks the pages that answer the search: a page for each treatment and each location, on a site that loads fast on a phone. Dental SEO is both, in that order. Reviews are always patient-initiated — never purchased or scripted — which is also what the RCDSO's advertising rules require.
We are based in Stittsville and work with practices across Ottawa — Kanata, Barrhaven, Nepean, Orléans, Manotick and the communities around them — in person or by video. Patients choose a dentist close to home, so a practice with more than one location gets a page for each, built to be found in its own neighbourhood.
Our prices are published. A small-business website starts at $499.99 plus HST and a redesign of an existing site at $699.99; a practice with many treatment pages, several locations or booking integration is quoted in writing before we start. Hosting and care plans start at $12.99 a month.
Most sites launch within a few weeks of kickoff. The biggest variable is how quickly the practice can supply photos, team details and treatment information; the quote sets out the timeline.
You do. The site, the domain, the Google accounts and every piece of content we write are yours, and there is no long-term contract. If you move on, everything goes with you.
Yes. We link or embed the online booking you already use, so patients book the way your front desk expects. If the practice has no online booking, we set up a request form instead and can advise on booking and recall tools.
Ontario's college (RCDSO) restricts testimonial use in dentist advertising — one of several rules generic agencies routinely miss. The good news: Google reviews that patients leave on your profile are their speech, not your advertising, and a strong review profile is more persuasive than any testimonial page. We build the compliant version of social proof.
For most practices: local SEO first — the map pack is where "dentist near me" decisions happen — with the website's booking experience a close second, because visibility without easy booking leaks patients. Paid ads come third, valuable for specific pushes like invisible aligners or new-patient drives once the foundation converts.
We do. Small changes, such as uploading new photos, holiday hours or a notice to patients, are part of the first year of support when we build and host your website. For sites that change often, the Business Care plan at $20.99 a month includes up to an hour of content changes.
The site is built to be eligible: each treatment has its own page answering what patients ask in plain language, with structured data naming the practice, its location and its services. AI tools also lean on your Google Business Profile and your reviews, which is why local SEO works alongside the site. No one can guarantee being quoted.
New practices actually move fastest: a properly built Google Business Profile, a website that books, and a simple, ethical review-request routine from day one compound quickly. The practices stuck at three reviews after five years aren't unlucky — they just never built the asking habit. We set it up with your front desk.
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Learn morePackages
Our managed marketing packages start at $99.99/month + HST — the package above, delivered on a set monthly plan with content, creatives, and reporting handled for you.
Tell us where you are today and what you're trying to achieve. A senior consultant will respond within 24 hours.
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